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In language you’ll understand…

By RickMeasham | April 12, 2008

From the I-hate-subeditors department

In language you’ll understandI read a headline on the ABC today: “Study paves way for 500,000-song MP3 player“. It caught my eye: was this some amazing new technology that was only good for storing compressed music files?

No, they’re just dumbing-down a technology article so that ‘the masses’ understand it.

What’s worse is that the technology in question is being developed by IBM, whose design studio has designed some award winning mp3 players back in 2005, whose web shop sells a SanDisk mp3 player .. but whose manufacturing department and sales department have no such thing! In fact the photo in the article is of an Apple iPod!

OK, so how about the story itself? It’s actually a really interesting article on some IBM research into using some mind bending use of magnetic regions on nanowires. Well worth a read if you’re into technology – even if you don’t care about portable music players.

On a side note, the Also of Interest sidebar has taken the MP3 and Song keywords and decided that an article titled “MP breaks into Song” is related

Topics: Funny, News | No Comments »

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